It is very popular with some of our members.... Heliopsis helianthoides (False Sunflower, Oxeye Sunflower)
I have it in my garden. It is very drought tolerant, deer and rabbit proof, and blooms for a long period. I do find it prone to get aphid infestations and powdery mildew.
Burning Hearts Heliopsis has huge yellow and red daisy-like flowers. ' http://www.pinterest.com/pin/383228249536216314